To celebrate the launch of our Summer 23 collection, we are giving you an exclusive sneak peek behind the scenes of the design process.
The design process began months ago, with our creative minds travelling overseas creating mood boards and exchanging ideas. They were determined to capture the essence of summer and make every woman feel stylish and comfortable, whether she was enjoying a sun-soaked vacation, lounging at home or heading out to lunch or the office.
The team wanted to ensure that the garments not only looked stunning but also felt luxurious and comfortable, so fabric choice is paramount.They handpicked the softest, most breathable linen fabrics to guarantee an unparalleled experience for their customers.
SUMMER FIESTA
Burst into the new season with fun and many colourful print options. Interesting new knitwear looks in cottons and linens are the perfect tran-seasonal pieces along with updates to the active wear in lively hues of Magenta, Cobalt, Emerald and Fuchsia.
SUNSET SAFARI
Sunny days and balmy nights inspire this story of Chocolate, Black, and Ivory neutrals with Orchid and Papaya highlights. Mono and multicolour animal prints, abstract florals, and palm print designs offer huge choice to work back with our modern yet timeless linen styles.
CHINTZ & DENIM
The classic and best selling combination of Denim and Fresh White are featured in spots, stripes and ikat prints. The stand out print bringing the story together is our on trend Chintz floral, perfect to wear back with jeans.
MEDITERRANEAN SUN
Swirls of Orchid, Ice Pink, White, Sky and Indigo come together to create our Moroccan Paisley print - it’s bright, fresh and uplifting. Our softer but complimentary Watercolour Bloom print is beautiful and feminine styled in Cotton Voile.
COASTAL COOL
Classic and effortless casual looks highlighted with embroidered linens, palm prints, spots and stripes. Sophisticated and neutral colours like Pewter, Steel, Khaki, Stone and White with splashes of Citrus and Pistachio make this a must have story.
DREAMY PASTELS
This collection brings a moment of tranquillity and peace, like walking through Monet’s garden. Pretty multicolour florals and romantic shades of Lavender, Lilac, Mint & Periwinkle in our plain and cross dye linens.